Wednesday, August 20, 2008

The Master Plan For Your Resell Rights Part 1

Writen by Gerald Hardie

When putting together a strategy for your Resell Rights business plan, ask yourself the following questions and answer them well so you can have a better chance of making your plan succeed!

1.What hungry niche market should I cater to?

Be sure to target an existing niche with a huge demand that people are willing to pay for. If you are targeting kids, for instance, the chances of kids under 18 having their own credit cards are practically zero, and not every kid can convince his or her parents to use their credit cards, too, right? So think about who your target market is upfront.

Take residual income into consideration as well when choosing your niche. What membership site or service that people are willing to subscribe to monthly?

2.How to write and architect your Information Product?

Good writing is a skill I trust you already have as an information product author. If not there are hundreds of ghostwriter you can find to write for you. However, you must be able to strategically place your advertisements and recommendations in the form of your own link or affiliate IDs in some places of your Ebook or Report – not too little and not too many, either. 3.How to architect your Resell Rights terms and conditions?

This is one of the most crucial success factors in your Resell Rights plan. A poorly elaborated and less-restricted terms and conditions can be responsible for foiling your plans to residual riches. Also, the other half of the success factor is what you really do when a reseller breaks the rule and you have found out.

4.How much to price your product?

Depending on the quality and amount of information you dispense in your information product, you must price your product reasonably as this is another critical success factor.

Tip: Amount figures with the "7" at the end is normally attractive in the Internet Marketplace thus makes the digital product in the "hot spot". Examples: $27, $37, $47, $67, $97, $167, $197, $247, etc. But real figure comes from testing prices as you may find your conversion rate still is good at a higher price. Make sure you tell your resellers who have brought resell rights from you know what the optimal price is.

5.What kind of Profit Centers do you want to build into your product?

It would not make any sense selling your Information Product with Resell Rights if your product does not have any affiliate IDs which are at least 2-tier. However, you can choose to sell your Info product together with its Resell Rights or separately, which would obviously cost your reseller more if he is to acquire the Resell Rights to your product.

Tip: Sell your Information Product together with its Resell Rights, whether it is Basic or Master Resell Rights. You want to make your product easily available for your resellers to resell thus encouraging viral marketing without any effort on your part. Quite simply, your efforts are one-off and they get paid residually if done right.

Gerald Hardie is a Marketing Consultant. He has many websites including http://www.nichereseller.com Get your Free Blueprint you can use to start making money with resell rights! It is a laid out step by step plan that will work if you take action and put it to work. Simple low cost, no cost way to profit from resell rights.

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